Broadband News & Trends
Streaming Media Players are in 40% of U.S. Broadband Households
According to Park Associates’ research, it’s been a strong decade for streaming media players. The research shows a 6% rise among U.S. broadband households since 2010 and an almost 40% rise since the beginning of the year. It also shows the competition. While Roku...
Roku Continues to Lead in U.S. OTT Device Market
Parks Associates reported that 40% of U.S. broadband homes have a least one OTT device, which is a 6% rise since 2010. Their latest figures show that Roku maintains in the lead for U.S. homes, owning 37% of the OTT market. Roku showed impressive growth, up 106% year...
Connected Cars Boost IoT Growth
According to Chetan Sharma Consulting, the internet of things is now the U.S. wireless industry’s growth center and is driven by connected cars. Reportedly, 90% of this sector’s net additions come from connected cars and IoT devices. In their most recent US Mobile...
37.2M Broadband-Only Households by 2022
According to Kagan’s media research group, S&P Global Market Intelligence, broadband-only households are set to grow from 19.0 million in 2017 to a projected 37.2 million households by 2022. Because of consumer behavior shifts, broadband households without legacy...
Parks Associates “Market Snapshot: OTT & Pay TV: Partnerships and Competition”
Currently over 50% of U.S. broadband households have a combination of pay-TV and at least one OTT service. Parks Associates released their latest Market Snapshot: OTT and Pay TV: Partnerships and Competition, which examines these partnerships and how it effects...
Media Consumption Shifts and Digital Consumers are in Control
According to Deloitte Insights, their most recent Digital media trends survey shows that digital media consumers are shifting the way they consume. Mobile devices, Wi-Fi and alternative digital media platforms have increased consumers’ control, giving them freedom...
